WHY IS A MOBILE OPERATOR SELLING VEGETABLES?

Jan. 25, 2013

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NTT DOCOMO created a buzz in 2012 when it acquired a controlling stake in Radishbo-ya, Japan’s premium home-delivery service for organic vegetables and preservative-free foods. But why would a mobile operator want to start serving vegetables?

DOCOMO Launches Unique Mobile-network-based Voice Translation

Nov. 1, 2012

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Smartphones and networks got even smarter when NTT DOCOMO became the world’s first mobile network operator to offer automatic interpretation for voice calls on November 1.

Smartphones Made Easy

Aug. 31, 2012

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Despite the growing ubiquity of smartphones, from time to time you can still see people using conventional mobile phones to talk or text. Ask them why they don’t upgrade, and they are likely to tell you that smartphones are hard to operate, complicated, have too many functions, or are expensive. For some people, change does not come easily.

Cloud-based Translator Phone

Feb. 10, 2012

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SDOCOMO’s ability to deliver highly valued-added smart-pipe services via the cloud is about to take on a whole new meaning when it launches an on-demand translator-phone service.
Using this unique mobile cloud service, a customer will simply speak into their phone and the other receiver will hear the message interpreted promptly into the language of their choice. Trials have shown that the average processing time takes just about two seconds, fast enough for a reasonably natural conversation under the most unnatural of conditions, i.e., two people conversing easily without understanding each other’s language!

LTE Today and Tomorrow

Feb. 10, 2012

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So far, how have customers benefitted from DOCOMO’s LTE mobile service?
The big attraction for most users is Xi’s high speed. In most areas, both outdoors and indoors, the network offers a max. 75 Mbps downlink, about 10 times faster than DOCOMO’s current 3G service supported with HSPA (7.2 Mbps downlink) and max. 25 Mbps uplink. The result? A video download requiring one minute with HSPA 3G now takes just six seconds!

DOCOMO Enriches Mobile NFC Ecosystem

Oct. 11, 2011

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Long before Google Wallet, ISIS or Quick Tap — in fact, way back in 2004 — Japan’s leading mobile operator, NTT DOCOMO, pioneered a near-field communication (NFC) platform called “Osaifu-Keitai” (“mobile wallet” in Japanese) based on Sony’s “FeliCa” contactless chip. In the years since, DOCOMO has developed some of the world’s most varied and sophisticated NFC applications for commercial services. And now, the company is sharing its commercial deployment know-how with mobile operators and service providers in the growing worldwide NFC ecosystem.

Less Is More: DOCOMO’s Mobile Phone Power Amp Cuts Space, Adds Flexibility

June. 15, 2011

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The increasing functionality of smartphones and feature phones is forcing manufacturers to cram more and more circuits and components within the confined space of mobile handsets, adding to the challenge of producing highly functional yet small, lightweight devices.

Gearing Up for ISDB-Tmm Mobile Multimedia Broadcasting

Feb. 21, 2011

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NTT DOCOMO, Japan’s largest mobile communications operator and a major provider of services based on advanced mobile technologies, together with television broadcasters, ad agencies and other companies, is now preparing for Japan’s next generation of mobile broadcasting, Integrated Services Digital Broadcasting Terrestrial for Mobile Multimedia Broadcasting (ISDB-Tmm), which will be launched by the joint-venture company Multimedia Broadcasting,Inc. in April 2012.

DOCOMO Takes the Next Big Step with LTE

Dec. 24, 2010

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NTT DOCOMO, Japan’s pioneer of the mobile Internet and the world’s first provider of third-generation mobile service based on W-CDMA technology, once again made history when it launched Japan’s first extra-high-speed LTE (Long Term Evolution) mobile service on December 24.

docomo market puts smartphone apps within easy reach

Oct. 07, 2010

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DOCOMO made headlines in Japan early this year when it announced the April launch of “docomo market,” a mobile Internet portal providing easy access to mobile content and apps around the world. Today, a half-year later, the portal is helping more and more smartphone users in Japan discover mobile apps and content.

Tapping the Data Communications Market

June. 15, 2010

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Take a stroll through a forest of oaks on an autumn day and consciously try to avoid stepping on the acorns. Can you do it? Perhaps, but it won’t be as easy as you think. At that time of year, acorns are ubiquitous. For various reasons, however, most will never mature into oak trees.

Conexus - Asia’s Leading Alliance for Mobile Services

June. 10, 2010

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DOCOMO has steadily enhanced customer experiences as a founding member and active participant in the Conexus Mobile Alliance. Established in 2006 to link international roaming and corporate mobile services across Asia, Conexus is one of the region’s largest mobile alliances, comprising 11 leading operators who provide some 280 million mobile subscribers (as of March 2010) with voice, video and data roaming via GSM/GPRS, W-CDMA and HSDPA networks.

Separable Phone Sets Itself Apart

April. 07, 2010

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NTT DOCOMO, the company that has already helped to pioneer mobile internet ecosystems, 3G and mobile wallet services, has once again expanded the margins by announcing its impending launch of the F-04B "separable" phone—a revolutionary multitasking model that splits apart into two separate units to enable taking calls with one unit while simultaneously using the other to browse the web, look at a video, check e-mail, or whatever you need to do while at work or play.

More and Better Services, Fewer Environmental Burdens

Dec. 28, 2009

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Under an environmental protection program that has long supported the company's corporate social responsibly (CSR) strategy, one of NTT DOCOMO's commitments to cutting greenhouse gas emissions is a net reduction of 5.3 million tons in fi scal 2010 through the innovative use of information and communication technologies (ICT), says Katsuhiro Nakamura, Senior Vice President and Managing Director of DOCOMO's Corporate Citizenship Department.

BlackBerry Bold launching in Japan

Nov. 06, 2009

The BlackBerry^® Bold™ will become the newest model in the docomo Pro Series™ for busy professionals when it enters Japanese stores on November 6.

Waving at the Future with NFC

Oct. 05, 2009

People around the world now use wireless communications based on contactless IC chips to enjoy the incredible convenience of wave-and-go payments.

DOCOMO Gets Animated About Mobile Manga

Oct. 01, 2009

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The enduring popularity of manga (comic books and graphic novels) and anime (animation) in Japan is truly a never-ending craze. Capitalizing on this enduring trend and its resultantly huge market, mobile leader NTT DOCOMO already has enjoyed great success with a mobile manga distribution service in Japan. And now, with the popularity of Japanese pop culture also having taken firm hold abroad, DOCOMO has branched out to launch a similar groundbreaking mobile manga service in Europe.

Manga on Your Mobile

Jul. 15, 2009

Once upon a time, a group of dedicated Japanese artisans created a new form of communication. Pencil and pen traced fantastic stories on crisp white paper, their dazzling tales of love and adventure inspiring thousands of readers. Known as manga, this art form would eventually unite disparate cultures, crossing borders to engage and inspire millions around the globe.

Subscriptions to FOMA 3G Service Top 50 million

Jul. 06, 2009

The i-mode Revolution, Ten Years On

Apr. 15, 2009

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What's the best way to describe i-mode™? Revolutionary service model? Cultural phenomenon? Launching pad for the mobile Internet? Record-setting business? Rather than choose the superlatives ourselves, we spoke with the experts in DOCOMO's Consumer Services Department, namely, Director Yuka Harada (below) and Manager Shigetaka Kurita (below right), both of whom helped to design and launch the world's premier brand of mobile Internet.

Partnership and Promise in India

Feb. 16, 2009

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DOCOMO caught the mobile industry's attention in November when it announced its 26% stake in Tata Teleservices Ltd. (TTSL) worth US$2.7 billion. Even though TTSL is India's fastest-growing pan-India wireless mobile telecom operator, some wondered why DOCOMO would invest billions in a market so unlike the Japanese market during a global downturn.

From Lifestyle Tool to Personal Assistant

Dec. 15, 2008

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DOCOMO's technological leadership and commitment to innovation have already transformed the mobile phone—once a pure communication tool—into a powerful lifestyle tool for shopping, commuting, entertainment, making informed choices and more.

New Answers to Niche Segments to Meet the Needs of All of the Market

Oct. 14, 2008

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Back in 1999, then Chairman Koji Oboshi proclaimed that DOCOMO would not leave anyone behind in the growth of the mobile phone market, remembers Yoshinobu Nakamura, Director of the company's Product Department.

Fixed & Mobile Environments Converge With New Services

Aug. 15, 2008

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Following through with a commitment made this spring "to open the door to the future and connect people in exciting new ways," NTT DOCOMO has once again demonstrated its technological leadership and service innovation with the launch of two advanced services, Pocket U and Home U, which turn the long-awaited dream of fixed-mobile convergence into a tangible, functioning reality.

DOCOMO Eyes a Future that Wears Well

Jun. 16, 2008

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The headphones sitting on the NTT DOCOMO researcher's head, looking anything but "state-of-the-art," are an awkward mess of sensors, cameras and wires. Is this clumsy-looking device really the future of computing?

Dream Partnership Adds Google Services to i-mode Platform

Apr. 15, 2008

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NTT DOCOMO and Google this January announced an exciting partnership to provide i-mode users with powerful search services, helpful sponsored advertisements and many convenient new applications, thereby enhancing the world's largest mobile Internet platform with the world's most powerful search-engine technologies.

Making Friends with DoCoMo's Newest Handsets

Feb. 15, 2008

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As I began to review the 905i series, I was a bit perplexed. The 905i and its companion 705i series, which are being rolled out between November 2007 and March 2008, comprise a staggering 23 handsets in no less than 75 colors. Where was I to begin?

Adding the Human Touch to Communication

Dec. 17, 2007

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NTT DoCoMo has revolutionized the way people use their mobile phones over the last few years, introducing and successfully popularizing its Osaifu-Keitai services such as iD mobile-credit payment platform and DCMX mobile credit card to transform phones into lifestyle tools for payments, ticketing, booking and much more.

New Speed Standard

Oct. 15, 2007

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NTT DoCoMo long has been a global leader in technology and service innovation.

HSDPA and 4G (Part 2)

Apr. 24, 2006

- The World's First Successful 2.5Gbps Transmission Experiment is a milestone in realizing 3.9G and 4G -

Report on the efforts made by NTT DoCoMo to realize their roadmap toward 3.9G and 4G

HSDPA and 4G (Part 1)

Mar. 30, 2006

- A Vision and Roadmap for NTT DoCoMo's Advance from 3G to 4G -

A comprehensive report on HSDPA, the core technology of 3.5G