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Operating Data

The following is a general subscription and market data on our company.
The data will be updated at the dates described on each chart.

Subscriber Growth


Monthly 2012
Jul Aug Sep Oct Nov Dec
Xi (in millions) 4.3 5.4 6.2 6.7 7.4 8.7
FOMA * (in millions) 56.2 55.2 54.6 54.1 53.4 52.3
i-mode / sp-mode ** (in millions) 51.8 51.7 51.6 51.4 51.2 51.1
  i-mode 39.4 38.2 37.4 36.7 36.0 34.9

Subscriber Growth by Network

Market share


FY2010 FY2011 FY2012
3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q
48.9% 48.5% 48.2% 47.9% 47.5% 46.9% 46.5% 46.2%

Aggregate ARPU (Xi + FOMA + mova)

(yen/month/contract)
FY2010 FY2011 FY2012
3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q
5,130 4,760 4,960 4,970 4,880 4,680 4,650 4,870

MOU (Xi + FOMA + mova)

(minutes/month/contract)
FY2010 FY2011 FY2012
3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q
133 135 128 129 126 121 119 119

Churn Rates


FY2010 FY2011 FY2012
3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q
0.46% 0.48% 0.49% 0.50% 0.59% 0.82% 0.74% 0.79%

Posted on January 21, 2013

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