Corporate Philosophy

With the aim of creating a new world of communications culture, we NTT DOCOMO will devote all the skills, know-how and energy towards the establishment of more "personal communication" with our customers that contributes to their heartfelt satisfaction.

A New World of Communications Culture

More personal communication

• Reliable access
• Real-time access
• One-to-one “personal Ecommunication

This gives birth to a new world of communications culture

• Freedom to enjoy communications anytime, anywhere with anyone
• Birth of customs and etiquette corresponding to the “personal access Eparadigm
• Opening of endless lifestyle horizons

To achieve this...

In order to create a world of more innovative and enriched communications, we will improve service quality, aggressively move forward with the development of various services. We will also research and develop a more advanced user-friendly communications interface, and at the same time we will provide these services and technologies to an ever expanding area.

Customer Satisfaction

• Communications that are always ready when needed.
• Capability to contact whomever, from wherever and whenever the customer desires.
• Happiness that comes from heart-to-heart communications.
• Bringing customers another step closer to realizing their dreams.
• Responding to every customer with consideration, courtesy and thoroughness.
• Providing products that give customers easy and convenient access to cutting-edge functionality.

To achieve this...

First and foremost, we will fulfill expectations of customers by fulfilling our response to their needs through improved service quality, building original networks, enriching functionality and expanding the service area. In addition, by providing an expanding and ever-improving selection of services at inexpensive rates, we will deliver satisfaction to a growing diversity of customers.

Making the most of the talents of each individual in our company

• Respect for the individuality and sense of values that are unique to each person.
• Enable internal corporate communication to flow free from vertical and horizontal organizational barriers.
• Make the most of the ideas of each individual.
• Foster a corporate culture that is not restricted by conventional thinking and systems.
• Create a creative office environment that supports the fulfillment of the individual.
• Fostering an "open" corporate culture that welcomes the ideas and views of the individual.
• Evaluate personnel based on their merits.
• Build a company that overflows with a challenging spirit.

To achieve this...

By improving our system and programs for the enhancement of human resources and unifying our human resource development, we will empower each individual to exert their skills to the utmost of their capabilities and discover new potential. At the same time, we will strive to create a workplace that motivates individuals through measures such as improvement of the working environment and labor conditions and enhancement of health and welfare benefits.